Understand Your Buyer > How To Engage > The Pro Version
What is it?
The Pro Version is all about creating a more “heavy duty” version of your offering that can be used by professionals/ high volume users.
Why does it work?
It works because adapting your offering to the needs of your clients is never a bad thing. In creating a “PRO” version you recognise the need for a more durable, heavy-duty version of the offering which appeals to your professional/high volume users who may have had issues with your regular, non-pro offering.
How can you use it?
Depending on your offering, what are the issues and circumstances faced by “heavy duty” or high volume use of your offering that you can eliminate for your buyers?
Like this kind of stuff? Want more?
Understand Your Buyer:
100+ ways to reach, engage and convert people to buy using psychology, science and common sense.
In the book we cover:
✅ How people work – 18 factors that affect client behaviour.
✅ Selling Communication Basics – 12 ways to communicate more clearly.
✅ How to get attention – 18 ways to stand out and be noticed.
✅ How to engage – 27 ways to engage potential buyers.
✅ How to convert – 10 ways to convert prospects to buyers.
Everything in the book works and is backed by psychology, science, common sense and my own testing.